Scaling Digital Therapeutics
Client Opportunity
Our client, a digital therapeutic company, engaged Michael Best to scale their client base.
Action
We crafted tailored sales strategies, pinpointing lucrative markets, and orchestrated pivotal meetings with healthcare giants. Our collaborative approach, featuring Purchaser Assessment and Competitive Landscape analysis, made the client’s solution stand out as a top-tier choice. We fine-tuned the pitch to align with payer preferences, focusing on member engagement, outcomes, and cost savings. With hands-on sales presentations, diligent follow-ups, and contract negotiations, we delivered exceptional results.
Result
The results included securing over 6 sales and a contract with the largest private insurer in the US. This collaboration led to the client’s remarkable growth, expanding from managing 30,000 members to accessing more than 3 million members within two years.